Ayesha Sanghi

Inspirer
DISC Type : di

Head Of Content at Glamrs

Mumbai, Maharashtra, India

Overview

Ayesha Sanghi is the Head of Content at Glamrs, leveraging her strong design foundation from Parsons School of Design. Her previous role as a designer informs her approach to creating content focused on beauty, makeup, and haircare. She has established herself as a notable beauty influencer in India, recognized for her in-depth tutorials and product reviews.

Outside of her primary role, Ayesha is a recognized beauty expert and content creator, sharing skincare routines and makeup hacks. She is passionate about making skincare education accessible and engaging, even appearing as a guest expert on podcasts. Her work often involves testing and reviewing both Indian and international beauty products for her audience.

She has publicly raised concerns about brands using creator content without permission, showing a strong interest in intellectual property rights and ethical practices in the influencer industry.

Personality Overview

Charming & Persuasive

Decisive

Achievment Oriented

They usually prefer to drive the conversation.  They respond well to objective pitches but also attach some value to relationships. They don’t mind taking a stand if they believe in something.

Topics They Care About

Content Creation
As Head of Content for Glamrs and a prominent beauty influencer, she specializes in creating bite-sized, educational content on skincare, makeup, and haircare.
Product Design
Studied product design at Parsons School of Design, where she gained hands-on experience making furniture and learning the physics and ergonomics behind physical products.
Creator Rights
Actively calls out brands for using creator content without proper permissions or compensation, advocating for intellectual property rights within the influencer community.

Media Appearances

Ayesha has no verified media appearances

Work History

1-2019 - 4-2024
Head Of Content at Glamrs
11-2017 - 5-2018
Designer at Graf Lantz
9-2016 - 3-2017
Research Assistant at Parsons School of Design - The New School
7-2016 - 8-2016
Intern at Brad Ford Interior Design
6-2016 - 7-2016
Intern at Fredericks and Mae

Education

2013 - 2017
Bachelor’s Degree from Parsons School of Design - The New School

More Information

Social Presence :

Prographics :

Exp : 6 Location : Mumbai, Maharashtra, India Job Level : N/A Designation : Head Of Content at Glamrs
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Insights For Selling To Ayesha

During A Call Or A Meeting

DO's

  • Get them to a point where they are ready to bat for your product internally
  • Clearly address the competitive aspects
  • Refer to testimonials from well known people to highlight the value of your product

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t keep repeating the same information, it could make them impatient
  • Don’t be very informal even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ayesha is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Ayesha

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Ayesha move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Ayesha take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Ayesha

Personality Compatibility


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