Ayshah Tull

Questioner
DISC Type : c

Senior Correspondent- Health and Presenter at ITN

London, England, United Kingdom

Overview

Ayshah has no verified overview

Personality Overview

Value Seeker

Cautious & Analytical

Not Easily Convinced

It is quite likely of them to ask for pricing or other concessions.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Ayshah has no verified topics they care about

Media Appearances

Ayshah has no verified media appearances

Work History

7-2025
Senior Correspondent- Health and Presenter at ITN
2-2025
Board Trustee at John Schofield Trust
11-2020 - 12-2022
Board Trustee at Ethical Journalism Network (EJN)
4-2019 - 8-2025
News Correspondent and Presenter at ITN
10-2013 - 3-2019
Presenter/ Reporter at BBC

Education

2009 - 2010
MA from City St George’s, University of London
2005 - 2008
BA from King's College London

More Information

Social Presence :

Prographics :

Exp : 10 Location : London, England, United Kingdom Job Level : N/A Designation : Senior Correspondent- Health and Presenter at ITN
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Insights For Selling To Ayshah

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ayshah is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Ayshah

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Ayshah move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Ayshah take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Ayshah

Personality Compatibility


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