Barbara Weeks, MBA

Enthusiast
DISC Type : i

Chief Executive Officer at PEI Business Women's Association

Charlottetown, Prince Edward Island, Canada

Overview

As CEO of the PEI Business Womens Association, Barbara Weeks is dedicated to empowering and inspiring women entrepreneurs. Drawing on her MBA from the University of Prince Edward Island and a background in strategic planning, she previously led significant rural economic development projects as Executive Director for the Central Development Corporation.

She was instrumental in launching the Food Works Incubator, a facility designed to help local agri-food businesses scale production and access new markets.

Personality Overview

Optimistic

Non-Confrontational

Amiable & Agreeable

They are generally friendly, so be careful when relying on their word.  Unlike D or C types, they are convinced more by stories and testimonials. They prefer to build relationships rather than staying totally transactional.

Topics They Care About

Women's Entrepreneurship
As CEO of the PEI Business Women's Association, she leads an organization with a mandate to educate, empower, and inspire female business owners and professionals.
Rural Economic Development
Her prior role involved managing multi-million dollar projects to support rural PEI, including initiatives for tourism relief and community capacity building.
Agri-food Innovation
She was directly involved in establishing the Food Works Incubator, a key project to support the growth of Prince Edward Island's food sector.

Media Appearances

Barbara has no verified media appearances

Work History

3-2024
Chief Executive Officer at PEI Business Women's Association
7-2020 - 3-2024
Executive Director at Central Development Corporation
12-2018 - 7-2020
Chief Administrative Officer (CAO) at Rural Municipality of Crapaud
2-2017 - 3-2018
Practice Manager at byDesign Practice Management
11-2016 - 7-2020
Consultant at BW Consulting, PEI

Education

2011 - 2013
MBA from University of Prince Edward Island
1992 - 1995
Chemical Engineering Technology from Sheridan College

More Information

Social Presence :

Prographics :

Exp : 24 Location : Charlottetown, Prince Edward Island, Canada Job Level : Leadership Designation : Chief Executive Officer at PEI Business Women's Association
URL has been copied!

Insights For Selling To Barbara

During A Call Or A Meeting

DO's

  • Compliment them about their personality if you get a chance
  • Ask them how their day is going or exchange some other pleasantries
  • Speak from experience about success that the product has seen with other customers

DONT's

  • Don't be critical or challenge them openly, they can react defensively
  • Avoid overloading them with too much information
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Barbara is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Barbara

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Barbara move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Barbara take some risk or not?

  • They can take some low-probability risks if needed.

You And Barbara

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.