Barny Brummell

Enigma
DISC Type : cid

Strategic Account Manager at Mitratech

Northampton, England, United Kingdom

Overview

Barny Brummell is a Strategic Account Manager at Mitratech, specializing in Governance, Risk, and Compliance (GRC) technology. He focuses on helping clients transform their legal and GRC operations through automation and innovative solutions. He is a graduate of the Royal Military College of Science.

His military college background provides him with a unique perspective on strategy and discipline.

Personality Overview

Friendly Yet Blunt

Challenger

Persuasive & Assertive

They are generally strong communicators and are not easy to convince.  They are likely to ask many questions and look heavily for supporting proof as well as information. They can sound friendly and charming but can quickly change gears to become inquisitive and probing

Topics They Care About

GRC Solutions
His career at Mitratech and Hitec has been focused on providing clients with Governance, Risk, and Compliance (GRC) software solutions to improve business processes.
Financial Regulation
He shows interest in evolving financial regulations, such as PRA SS1/23, and the challenges firms face with data quality management systems (DQMS).
AI Governance
He follows the impact of government policy and executive orders on artificial intelligence technology and its application in the corporate world.

Media Appearances

Barny has no verified media appearances

Work History

1-2019
Strategic Account Manager at Mitratech
7-2016 - 1-2020
Senior Account Executive at Mitratech
1-2007 - 7-2016
Business Development Manager at Hitec (Laboratories) Ltd

Education

1989 - 1992
Command from Royal Military College of Science
Education details unavailable from St Mary's College, Southampton

More Information

Social Presence :

Prographics :

Exp : 18 Location : Northampton, England, United Kingdom Job Level : Middle Designation : Strategic Account Manager at Mitratech
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Insights For Selling To Barny

During A Call Or A Meeting

DO's

  • Use a combination of data as well as stories for your pitch, a ppt might not be necessary
  • Leverage 'negging', or the art of asking negative questions like "you must not be convinced yet..."
  • Let them lead the discussion, create opportunities for them to speak if they are not very forthcoming

DONT's

  • Avoid making offhand commitments, understand the root of their concerns first
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid long presentations and just 'high-level' value proposition, dive into the details

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Barny is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Barny

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Barny move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Barny take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Barny

Personality Compatibility


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