Bart Willems
Login to view DISC.Bart Willems is the Co-founder of bottle up, a company combating single-use plastic waste with reusable, plant-based water bottles. Drawing on his experience as VP of Sales at WeTransfer and studies at the University of Amsterdam, he drives the companys mission and European expansion. His work reflects a deep commitment to sustainable consumerism.
Barts professional mission was sparked by a personal experience: witnessing the vast amount of plastic waste generated by tourists while living in Amsterdams city center. This observation directly led him and his partners to create a sustainable and convenient alternative to single-use bottles, blending his business acumen with his passion for environmental impact.
For every bottle sold, the company donates clean drinking water to communities in need through various partnerships.
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