Bas Dapperen in

Bas Dapperen

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Deputy General Manager - Benelux & International Travel Retail at Mars
📍 Gemert, North Brabant, Netherlands

Bas Dapperen is the CFO & Deputy General Manager for Mars Wrigley Benelux & ITR, overseeing multi-market transformation and strategy. He previously led the transformation of the regional FP&A function for Mars Wrigley Europe, CIS and Turkey.

He is dedicated to fostering strong finance communities, promoting associate engagement, and inspiring moments of everyday happiness. Bas actively participates in strategy sessions and network events with industry peers.

He achieved the highest-ever associate engagement score during his tenure as CFO for Mars Netherlands & International Travel Retail.

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Experience
21 Years
Current Role
Deputy General Manager - Benelux & International Travel Retail
Job Level
Senior
Location
Gemert, North Brabant, Netherlands
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Bas cares about

Finance Leadership
Bas actively discusses how modern finance leaders can embrace new technologies, drive transformation, and support business growth and value creation.
Strategy Development
He is involved in strategy development and implementation for Mars Wrigley, engaging associates in inspiring strategy sessions for Benelux & ITR.
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Career

Work history

8-2025
Deputy General Manager - Benelux & International Travel Retail
Mars
10-2024
Cluster CFO - Benelux & International Travel Retail
Mars
9-2022 - 10-2024
CFO - Netherlands & International Travel Retail
Mars
2-2021 - 9-2022
Senior Manager FP&A - Mars Wrigley Europe, CIS and Turkey
Mars
6-2020
Chairman Board of Directors - Edubookers
Archipel Academy
In the press

Media appearances

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Education
2007 - 2010
Master of Science in Accountancy
Nyenrode Business University
2014 - 2015
High Performing Business Course - Strategy Development
London Business School
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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