Basu Jain

Questioner
DISC Type : c

Associate Vice President - Digital Marketing and Partnerships at Spinny

Gurgaon, Haryana, India

Overview

Basu has no verified overview

Personality Overview

Systematic

Value Seeker

Cautious & Analytical

They prefer to analyze every situation thoroughly.
  They are more likely than others to negotiate on pricing and terms. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Basu has no verified topics they care about

Media Appearances

Basu has no verified media appearances

Work History

7-2024
Associate Vice President - Digital Marketing and Partnerships at Spinny
1-2024 - 6-2024
General Manager - Digital Marketing & Analytics at Spinny
11-2021 - 12-2023
Senior Manager - Digital Marketing & Analytics at Spinny
4-2021 - 11-2021
Manager - Digital Marketing & Analytics at Max Life Insurance Company Limited
7-2019 - 3-2021
Manager - Performance Marketing at Max Life Insurance Company Limited

Education

2010 - 2014
Bachelor’s Degree from B. M. S. College of Engineering

More Information

Social Presence :

Prographics :

Exp : 11 Location : Gurgaon, Haryana, India Job Level : Senior Designation : Associate Vice President - Digital Marketing and Partnerships at Spinny
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Insights For Selling To Basu

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Emphasise more on facts and measurable benefits
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Basu is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Basu

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Basu move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Basu take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Basu

Personality Compatibility


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