Becki Woodbury

Evaluator
DISC Type : SDC

President/Managing Director at CLM Marketing & Advertising

Boise, Idaho, United States

Overview

Becki has no verified overview

Personality Overview

Thorough Evaluator

Quality Focused

Hard To Convince

They are not very likely to become strong advocates of your product or service  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Becki has no verified topics they care about

Media Appearances

Becki has no verified media appearances

Work History

5-2023
President/Managing Director at CLM Marketing & Advertising
4-2022 - 6-2023
Managing Director at CLM Marketing & Advertising
11-2018 - 3-2022
Executive Director - Accounts, Media & Research at CLM Marketing & Advertising
7-2006 - 10-2018
Director, Media & Research at CLM Marketing & Advertising
1-2001 - 7-2006
Media Buyer; Media Director at RAS

Education

1996 - 2000
BA from Idaho State University
2001
All forms of media from National Media Buying Academy
2020
Executive Certification from Northwestern University - Kellogg School of Management

More Information

Social Presence :

Prographics :

Exp : 24 Location : Boise, Idaho, United States Job Level : Mid-senior Designation : President/Managing Director at CLM Marketing & Advertising
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Insights For Selling To Becki

During A Call Or A Meeting

DO's

  • Be prepared for comments or questions that are critical of your product or your claims
  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples

DONT's

  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Don’t nudge them to do something by using the logic that others have done the same

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Becki is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Becki

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Becki move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Becki take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Becki

Personality Compatibility


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