Ben D.

Visionary
DISC Type : Ds

Founder and CEO at FORTIFIED

Charlotte, North Carolina, United States

Overview

Ben D. is the Founder and CEO of FORTIFIED, where he champions the FinOps movement to bring financial accountability to IT spending. An author and innovator in efficiency-driven systems, he holds a FinOps certification and is described by peers as an "elite technologist" and a "guru" in database performance.

He is an active member of the Entrepreneurs Organization, having served as a Finance Chair for the Charlotte chapter. Bens interests extend to professional partnerships and great barbecue, which he considers one of the two things he takes seriously, alongside great technology.

He once held a book signing for his tech publication, “End of Abundance in Tech, ” at a local barbecue restaurant.

Personality Overview

Fast But Thoughtful

Early Adopter

Goal-Oriented

They are very professional in their approach and can weigh multiple perspectives together.  Reading between the lines and seeing beyond your words comes naturally to them. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

FinOps
A self-described "FinOps Pioneer, " he is building a movement to align engineering, operations, and finance to drive accountability for IT spending.
Technology Efficiency
Authored the book “End of Abundance in Tech” and is on a mission to make efficiency the new measure of success for scaling technology.
Database Performance
Highly recommended for his deep, unrivaled expertise in RDBMS and SQL Server technologies, with a focus on performance tuning for intense usage.

Media Appearances

Ben DeBow | CEO at Fortified - Forbes Books. Featured in Forbes Books

See Now

Work History

1-2022
Founder and CEO at FORTIFIED
6-2017
Finance Chair at Entrepreneurs'​ Organization
2-2016
Member at Entrepreneurs'​ Organization
1-2002
Founder and CEO at Fortified Data
6-2001 - 12-2001
Senior DBA at Fidelity Investments

Education

BA from University of Cincinnati
Education details unavailable from Moeller High

More Information

Social Presence :

Prographics :

Exp : 30 Location : Charlotte, North Carolina, United States Job Level : Leadership Designation : Founder and CEO at FORTIFIED
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Insights For Selling To Ben

During A Call Or A Meeting

DO's

  • You can spend time on BANT (or other qualification methodology) but keep it to the point
  • Stick to your standard pitch and qualifying script, don't try to wing it
  • Come across as a trustworthy professional and be respectful, they usually know their game

DONT's

  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't shy away from asking hard questions, but be extra polite
  • Don't get into pricing discussions early on, steer conversation towards proven results

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ben is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Ben

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Ben move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Ben take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Ben

Personality Compatibility


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