Ben Ellins

Commander
DISC Type : D

Head of Enterprise Systems at Williams Racing

Greater Oxford Area, United Kingdom

Overview

Ben Ellins is an IT Director with over 20 years of experience, specializing in digital transformation and industrial change, particularly within manufacturing. He currently leads Enterprise Systems at Williams Racing, focusing on ERP and PLM platforms. He holds a BSc from Durham University and is described by colleagues as passionate, committed, and knowledgeable.

Outside of his technology leadership roles, Ben has a certified interest in wine. His professional focus on high-performance environments like Formula 1 racing suggests a passion for excellence and cutting-edge technology, both in his career and potentially in his personal interests.

Unique fact: Ben holds a certification as a "Chief Wine Officer, " indicating a sophisticated personal interest in oenology.

Personality Overview

Candid & Clear

Impact-Driven

Very Quick

They respond better to strong and respectful interactions.  They are less concerned about the product and more about its potential impact. They do not care very much about building rapport or relationships.

Topics They Care About

Enterprise Systems (ERP/PLM)
Currently leads the ERP (D365 F&O) and PLM (Teamcenter) platforms at Williams Racing and has been actively hiring architects and engineers to enhance this ecosystem.
Manufacturing & Industry 4. 0
His career at Reckitt and British American Tobacco focused on implementing Industry 4. 0, OT Cybersecurity, and factory transformation. He plans to attend Smart Manufacturing Week 2025.
Talent Development
Actively promotes and recruits for early-career IT roles, including graduate positions and industrial placements, to build the next generation of tech talent at Williams Racing.

Media Appearances

Ben has no verified media appearances

Work History

2-2025 - 1-2026
Head of Enterprise Systems at Williams Racing
4-2022 - 5-2024
IT & Digital Director - Factory Operations at Reckitt
5-2020 - 4-2022
IT Director - Manufacturing at Reckitt
7-2019 - 5-2020
Digital Lead: Manufacturing at British American Tobacco
3-2015 - 7-2019
IT Manager: Manufacturing at British American Tobacco

Education

2001 - 2004
BSc (Hons) from Durham University

More Information

Social Presence :

Prographics :

Exp : 21 Location : Greater Oxford Area, United Kingdom Job Level : N/A Designation : Head of Enterprise Systems at Williams Racing
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Insights For Selling To Ben

During A Call Or A Meeting

DO's

  • Objectively showcase the impact that your product creates
  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.

DONT's

  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Don’t take too much time in sending them information if they ask for any
  • Don’t be in a rush to invite them for a social meet and greet

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ben is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Ben

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Ben move?

  • If convinced, they can reach decisions quite fast.
  • Can Ben take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Ben

Personality Compatibility


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