Ben Morris
Examiner · DISC type csBen Morris is the founder and CEO of Coaster Cycles, a leading U. S. manufacturer of eco-friendly, three-wheeled cargo bikes for delivery and advertising. A Northeastern University graduate, he started the company as a small pedicab service in Boston. He has since partnered with major corporations like UPS, Starbucks, and Amazon.
Outside of his primary business, Ben is an adaptable entrepreneur who notably pivoted his factory to produce face shields during the COVID-19 pandemic, rehiring laid-off staff. As a father and coach, he applies his passion for mobility to his personal life, using a Coaster bike to take his kids around town.
Ben launched Coaster Cycles with a small loan and just five pedicabs while he was still a student at Northeastern University.
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Being observant comes to them naturally. The only way to convince them is by showing them examples and ample proof. They tend to have clarity about their needs and constraints, and are unlikely to over-promise.
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Calculativeness (C)
Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.
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