Ben Page

Judge
DISC Type : Dc

Chief Executive Officer at Ipsos

United Kingdom

Overview

Ben Page is a world-renowned social researcher with a career spanning from 1987 at MORI to Global CEO of Ipsos until 2025. Now a Visiting Professor at Kings College London, he is an expert on consumer trends, politics, and leadership. Colleagues describe him as having "exceptional vision" and being a "consummate commentator".

Outside of his primary career, Ben has a strong interest in architecture and urban design, serving as a Patron for Create Streets, a charity promoting human-scale development. His academic background in history from Oxford University is complemented by a continued focus on politics and socio-economic trends like income inequality.

Interesting fact: Ben was named one of the 100 Most Connected Men in the UK by GQ and one of the most influential CEOs in France on social media.

Personality Overview

Fast But Wary

Generally Skeptic

Quality Focused

They are not always relationship oriented.  They like to move fast and expect the same from others. More than the product, they care about the impact of the product.

Topics They Care About

Consumer Trends
Has directed thousands of surveys on consumer and citizen behavior throughout his nearly four-decade career at Ipsos, making it his core area of expertise.
UK Politics
A frequent writer and commentator on British politics, having worked closely with both Conservative and Labour ministers and published a book on Tony Blair's premiership.
AI in Research
Actively follows and discusses the impact of AI on social research, including the potential for synthetic societies and the automation of research tasks.

Media Appearances

5 Things We Learnt From Ben Page, CEO of Ipsos & Visiting Professor at King's College London. Featured in Engage for Success

See Now

Work History

2021 - 9-2025
Chief Executive Officer at Ipsos
12-2020 - 2-2026
Council Member at ESRC: Economic and Social Research Council
10-2020 - 1-2023
Council Member - Media Entertainment and Sport at World Economic Forum
1-2019
Visiting Professor at King's College London
3-2018 - 7-2022
Member of London Council at CBI (Confederation of British Industry)

Education

1983 - 1986
History from University of Oxford

More Information

Social Presence :

Prographics :

Exp : 38 Location : United Kingdom Job Level : Mid-senior Designation : Chief Executive Officer at Ipsos
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Insights For Selling To Ben

During A Call Or A Meeting

DO's

  • Refer to testimonials from well-known industry leaders
  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • When negotiating terms, help them build an impression that they are the ones calling the shots

DONT's

  • Don’t take too much time in sending them information if they ask for any
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Do not back off when challenged, respond with a confident, objective answer instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ben is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Ben

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Ben move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Ben take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Ben

Personality Compatibility


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