Benjamin Niju

Enigma
DISC Type : icd

Consulting Director at Techmantu Digital

Bengaluru, Karnataka, India

Overview

Benjamin Niju is the Consulting Director at Techmantu Digital, where he specializes in engineering data-driven digital marketing programs to foster B2B business growth. A graduate of Cochin University of Science and Technology, he leverages his technical expertise, including AdWords and Inbound certifications, to solve complex marketing challenges for his clients.


Benjamin has spent his entire career at Techmantu Digital, rising from an Associate Consultant to his current leadership role while also heading Techmantu Labs.

Personality Overview

Challenger

Hard To Convince

Fast Follower

They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are likely to ask many questions and look heavily for supporting proof as well as information. They are generally strong communicators and are not easy to convince.

Topics They Care About

B2B Growth Strategy
His professional focus is on helping B2B companies expand their business by maturing their use of digital media for marketing.
Data-Driven Marketing
He is passionate about solving customer challenges with data-driven, tech-enabled solutions and building marketing programs on that foundation.
Digital Marketing Tech
He holds certifications in Google AdWords and Inbound marketing, showing a focus on the technology that enables digital strategies.

Media Appearances

Benjamin has no verified media appearances

Work History

4-2022
Consulting Director at Techmantu Digital
11-2019 - 4-2022
Senior Consulting Manager at Techmantu Digital
7-2016 - 11-2019
Senior Consultant at Techmantu Digital
10-2015 - 7-2016
Consultant at Techmantu Digital
9-2014 - 10-2015
Associate Consultant at Techmantu Digital

Education

2007 - 2011
Bachelor's Degree from Cochin University of Science and Technology
1994 - 2007
High School from TocH Public School

More Information

Social Presence :

Prographics :

Exp : 14 Location : Bengaluru, Karnataka, India Job Level : Mid-senior Designation : Consulting Director at Techmantu Digital
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Insights For Selling To Benjamin

During A Call Or A Meeting

DO's

  • Be prepared for a mix of questions and inquisitiveness, answer them in the tone in which they have been asked
  • Build rapport slwly without rushing, it will come handy to handle hard questions later
  • Let them lead the discussion, create opportunities for them to speak if they are not very forthcoming

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t brush off any concerns, take all questions seriously. They are easily deterred
  • Avoid long presentations and just 'high-level' value proposition, dive into the details

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Benjamin is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Benjamin

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Benjamin move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Benjamin take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Benjamin

Personality Compatibility


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