Berkay Surmeli

Questioner
DISC Type : c

Software Engineer, SMTS at Salesforce

Los Angeles Metropolitan Area, United States

Overview

Berkay Surmeli is a Software Engineer and Scrum Lead at Salesforce with deep expertise in the Salesforce ecosystem, including Apex and Lightning Web Components. He holds an MS from Western Illinois University and certifications as a Salesforce JavaScript and Platform Developer, reflecting a career progression from support engineer to a senior technical role.

He is a recipient of the College of Business and Technologys "Student of Excellence Scholarship Award. "

Personality Overview

Value Seeker

Not Easily Convinced

Cautious & Analytical

It is quite likely of them to ask for pricing or other concessions.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to do thorough analysis of any situation.

Topics They Care About

Predictive AI Models
Actively shares content about building predictive AI models with point-and-click tools, specifically mentioning Salesforce Data Cloud's model builder.
Engineering Ownership
Believes engineers should be focused on delivering working systems and owning the outcome, not just on writing code.
Java & Spring Framework
His public profile indicates a professional interest in Java, the Spring Framework, and J2EE systems, and he seeks to collaborate on projects using them.

Media Appearances

Berkay has no verified media appearances

Work History

2-2026
Software Engineer, SMTS at Salesforce
5-2022 - 2-2026
Software Engineer, MTS at Salesforce
8-2021 - 5-2022
Senior Developer Support Engineer at Salesforce
10-2014 - 7-2015
Software Engineer at Ukay Delivery Service
8-2012 - 12-2013
Teaching assistant at Western Illinois University

Education

2012 - 2014
Master of Science (MS) from Western Illinois University
2015 - 2018
Master of Business Administration - MBA from Southern States University

More Information

Social Presence :

Prographics :

Exp : 8 Location : Los Angeles Metropolitan Area, United States Job Level : Middle Designation : Software Engineer, SMTS at Salesforce
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Insights For Selling To Berkay

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • Tell them that you will come back if you don’t have a good answer for a question
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Berkay is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Berkay

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Berkay move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Berkay take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Berkay

Personality Compatibility


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