Bernd Vermaaten

Sharpshooter
DISC Type : DC

Founder and initiator at AIMII

Karlsruhe, Baden-Württemberg, Germany

Overview

Bernd Vermaaten is the Managing Director of solute GmbH, where he has led a successful cultural and strategic turnaround, transforming the company into a B2B eCommerce powerhouse. He holds a Post Graduate degree in Digital Business from MIT. Colleagues describe him as a capable, courageous, skilled, and idea-generating leader.

Outside of his executive duties, Bernd is deeply invested in fostering innovation as a business angel with the Palatina Business Angels Network. He demonstrates a strong commitment to societal contribution through his active participation in Old Table/Round Table and as an appointed commercial judge for the state of Baden Württemberg.

He serves as a commercial judge at the Regional Court of Karlsruhe, applying his extensive business acumen to legal matters.

Personality Overview

Thorough Evaluator

ROI Driven

Rigorous & Demanding

They put a lot of effort into ensuring personal success.  They like to stay in control of the negotiation or defining of the terms. They do not care very much about building rapport or relationships.

Topics They Care About

SME Competitiveness
Founded the AIMII initiative to give small and medium-sized enterprises a stronger voice in Europe regarding regulations like the DMA and AI Act.
Corporate Culture
He believes a strong, adaptive company culture with open communication and shared responsibility is a primary driver of business growth and success.
Startup Angel Investing
Actively fosters innovation by advising and investing in startups as a member of the Palatina Business Angels Network and an advisor to companies like ONINO.

Media Appearances

Bernd has no verified media appearances

Work History

6-2025
Founder and initiator at AIMII
Geschäftsführer at Checkout Charlie GmbH - ein Unternehmen von RTL Deutschland
3-2023
Advisor & Business Angel at ONINO
12-2022
Handelsrichter / Commercial Judge (Landgericht Karlsruhe) at Landgericht Karlsruhe
10-2018
Managing Director | Geschäftsführer | CFO/CSO at solute gmbh

Education

2018 - 2019
Post Graduate in Digital Business from MIT Sloan Executive Education
1998 - 2003
Diplom Kaufmann from Leipzig University

More Information

Social Presence :

Prographics :

Exp : 7 Location : Karlsruhe, Baden-Württemberg, Germany Job Level : Leadership Designation : Founder and initiator at AIMII
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Insights For Selling To Bernd

During A Call Or A Meeting

DO's

  • Hold your ground without indulging in one-upmanship
  • Speak about competitive differentiation that your product offers
  • When negotiating terms, help them build an impression that they are the ones calling the shots

DONT's

  • Don’t take too much time in sending them information if they ask for any
  • Don't try too hard to forge relationships with them
  • Do not spend too much time focusing on product tech or features

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bernd is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Bernd

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Bernd move?

  • If convinced, they can reach decisions quite fast.
  • Can Bernd take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Bernd

Personality Compatibility


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