Betsy Hamilton

Inspirer
DISC Type : id

Lead Director, Strategy & Product Management | Commercial Product at Aetna, a CVS Health Company

Alexandria, Virginia, United States

Overview

Betsy Hamilton is the Director of Strategy & Product Management at Aetna, a CVS Health Company. She specializes in disruptive innovation, focusing on creating product solutions to improve healthcare affordability and access. A Cornell University graduate, she is noted for her ability to build relationships and provide clear direction in complex environments.

Her personal interests include major media and entertainment companies like The Walt Disney Company and CNN. During her time at Cornell, she gained experience as a teaching assistant for a course on Labor & Employment Law, indicating a foundational interest in legal and workforce dynamics.

She was a member of the inaugural class of CVS Healths CEO-sponsored General Management Development Program, designed for accelerated leadership development.

Personality Overview

Generous

Achievment Oriented

Confident & Optimistic

They don’t mind taking a stand if they believe in something.  They usually prefer to drive the conversation. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Healthcare Innovation
Her professional focus is on creating and launching disruptive product solutions and she has posted about her passion for innovative change in healthcare benefit design.
Healthcare Affordability
A core theme of her work is developing solutions aimed at improving affordability and access for Aetna members, a passion she has publicly shared.
Product Strategy
Her current and past roles involve developing the strategy and business cases for new commercial products within Aetna.

Media Appearances

Betsy has no verified media appearances

Work History

9-2021
Lead Director, Strategy & Product Management | Commercial Product at Aetna, a CVS Health Company
7-2020 - 9-2021
Product Manager, Commercial Product Strategy & Innovation at Aetna, a CVS Health Company
1-2019 - 6-2020
Stars Strategy Consultant, Medicare Stars Strategy at Aetna, a CVS Health Company
7-2017 - 9-2021
General Management Development Associate at CVS Health
8-2016 - 12-2016
Teaching Assistant: Labor & Employment Law at Cornell University

Education

Bachelor of Science from Cornell University

More Information

Social Presence :

Prographics :

Exp : 9 Location : Alexandria, Virginia, United States Job Level : Mid-senior Designation : Lead Director, Strategy & Product Management | Commercial Product at Aetna, a CVS Health Company
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Insights For Selling To Betsy

During A Call Or A Meeting

DO's

  • Acknowledge their status and position during the conversation
  • Get them to a point where they are ready to bat for your product internally
  • Refer to testimonials from well known people to highlight the value of your product

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don't be unorganized, be prepared for the pitch
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Betsy is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Betsy

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Betsy move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Betsy take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Betsy

Personality Compatibility


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