Betsy Hurner

Trailblazer
DISC Type : DI

Principal Director, Marketing & Communications at SSOE Group

Toledo, Ohio, United States

Overview

Betsy has no verified overview

Personality Overview

Achievement-Oriented

Persuasive

Assertive

If they come to believe in your value proposition, they will be your champion.  They prefer to ensure that they are in control of the situation. They are not against taking risks and can make tough decisions when required.


Topics They Care About

Betsy has no verified topics they care about

Media Appearances

Betsy has no verified media appearances

Work History

1-2026
Principal Director, Marketing & Communications at SSOE Group
1-2022 - 1-2026
Vice President, Corporate Development at SSOE Group
10-2019 - 1-2022
Director of Marketing and Account Management at SSOE Group

Education

2004 - 2007
MBA from The University of Toledo
1997 - 2001
Bachelor of Business from The University of Toledo

More Information

Social Presence :

Prographics :

Exp : 6 Location : Toledo, Ohio, United States Job Level : Mid-senior Designation : Principal Director, Marketing & Communications at SSOE Group
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Insights For Selling To Betsy

During A Call Or A Meeting

DO's

  • Give them control of the sales process
  • Build a trustworthy relationship while keeping the product center-stage
  • Talk about yourself and some of your achievements at the start of the conversation

DONT's

  • Don’t force involvement of other stakeholders unless it is critical
  • Do not look like someone who doesn’t know what they are talking about
  • Don’t hesitate from asking them how they truly feel about your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Betsy is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Betsy

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Betsy move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Betsy take some risk or not?

  • If necessary, they will be ready to take risks.

You And Betsy

Personality Compatibility


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