Bharat Murali

Inspirer
DISC Type : id

Head of Engineering at FERMÀT

San Francisco, California, United States

Overview

Bharat Murali is the Head of Engineering at FERMÀT, building infrastructure for agentic commerce. He was instrumental in scaling Twilios revenue from ~$80M to ~$3. 5B as an early employee who founded their Growth team. He holds a Bachelor of Science from the University of Michigan.

Colleagues describe Bharat as a highly skilled and articulate leader with a unique blend of technical expertise and emotional intelligence, making him a standout in his field. He has also spent time advising and investing in startups across enterprise SaaS, healthcare, and web3.

Unique Fact: He joined Twilio as employee #~200 and helped scale the company to over 9000 employees and ~$3. 5B in annual revenue over his tenure.

Personality Overview

Decisive

Charming & Persuasive

Fast Adopter

They respond well to objective pitches but also attach some value to relationships.  They don’t mind taking a stand if they believe in something. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Growth Engineering
He founded and led the Growth team at Twilio, developing a product-centric strategy that was critical to the company's massive revenue scaling.
AI in Commerce
His current work at FERMÀT involves building AI-driven commerce experiences, using tools like Claude and ChatGPT to generate shopper insights.
Startup Advising
He has invested in seed funds and advised several scaling startups in sectors like enterprise SaaS, healthcare, and web3.

Media Appearances

Bharat has no verified media appearances

Work History

12-2024
Head of Engineering at FERMÀT
2023 - 2024
Vice President of Engineering at Foursquare
2023 - 2023
Advising and Investing at Various
2019 - 2023
Director, Growth Engineering at Twilio Inc.
2016 - 2019
Tech Lead, Growth Engineering at Twilio Inc.

Education

2008 - 2011
Bachelor of Science (BS) from University of Michigan

More Information

Social Presence :

Prographics :

Exp : 14 Location : San Francisco, California, United States Job Level : Mid-senior Designation : Head of Engineering at FERMÀT
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Insights For Selling To Bharat

During A Call Or A Meeting

DO's

  • Focus on the big picture and the strategic value of your product
  • Clearly address the competitive aspects
  • Keep your pitch focused on the impact but insert some anecdotes into it

DONT's

  • Don’t keep repeating the same information, it could make them impatient
  • Don’t be very informal even if they are being so themselves
  • Don't be unorganized, be prepared for the pitch

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bharat is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Bharat

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Bharat move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Bharat take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Bharat

Personality Compatibility


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