Bharat Wadhwani

Researcher
DISC Type : Cs

Head Advertising at Noida International Airport

Noida, Uttar Pradesh, India

Overview

Bharat Wadhwani serves as the Head of Advertising for Noida International Airport, leveraging a deep background in Out-of-Home (OOH) media and airport advertising. His career features senior roles at Laqshya Media Group and Times OOH, focusing on revenue generation and client services. He holds an MBA from the Indian Business Academy.


He is currently leading the advertising strategy for one of Indias most significant new airport infrastructure projects.

Personality Overview

Process Focused

Soft Communicator

Cost Conscious

The only way to convince them is by showing them examples and ample proof.  They do not like taking risks at all and go for proven options in the end. They tend to have clarity about their needs and constraints, and are unlikely to over-promise.

Topics They Care About

Airport Advertising
Heads the advertising portfolio for Noida International Airport and previously managed revenue for Indore Airport, showing specialized expertise in this niche.
OOH Media Strategy
Has extensive experience in conventional and airport Out-of-Home media, having led planning and execution for major corporate clients like Samsung and Hyundai.
Media Sales & BD
His career progression through roles like Head of Revenue and AGM of Business Development highlights a strong focus on media sales and client acquisition.

Media Appearances

Bharat has no verified media appearances

Work History

1-2024
Head Advertising at Noida International Airport
6-2021 - 1-2024
Associate Vice President at Laqshya Media Group
12-2018 - 5-2021
Head Revenue - Indore Airport at Times OOH
4-2010 - 11-2018
AGM - Client Servicing & BD at Laqshya Media Group
Sr. Sales & Marketing Executive at Lakshya Corporation, DSA IDBI Bank Ltd., Indore (MP)

Education

2008 - 2010
Post Graduate Program in Management (PGPM) / Master of Business Administration (MBA) from INDIAN BUSINESS ACADEMY - IBA, BANGALORE

More Information

Social Presence :

Prographics :

Exp : 15 Location : Noida, Uttar Pradesh, India Job Level : Junior Designation : Head Advertising at Noida International Airport
URL has been copied!

Insights For Selling To Bharat

During A Call Or A Meeting

DO's

  • Preferably use email to follow up with them instead of phone or Linkedin, engage by asking question or opinions
  • Use a presentation with information before getting into a live product walkthrough
  • Use phrases like 'results based on data', 'measurable proof', 'X% growth' etc.

DONT's

  • Avoid emotional and informal language, stay objective and to the point instead
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Avoid winging it with them particularly, answer a question only if you know the answer well

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bharat is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Bharat

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Bharat move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Bharat take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Bharat

Personality Compatibility


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