Bianca is the Creative Director at CPA Ontario, where she specializes in brand strategy and creative campaigns for non-profits. She leads and mentors creative talent, translating brand goals into tangible results. Colleagues describe her as having a unique creative flair, being a fantastic teammate, and possessing great attention to detail.
Outside of work, Bianca is a multi-passionate creative with a Certificate in Floral Design and a love for hand-lettering, with her work being featured in publications. She is deeply committed to the design community and is a long-time attendee of the DesignThinkers conference, emphasizing community, ethics, and accessibility in her practice.
She is a recipient of the King Charles III Coronation Medal for her dedication to causes she believes in.
Read the full overview →They respond well to objective pitches but also attach some value to relationships. They measure a product on its merit but can be influenced by strong testimonials. They don’t mind taking a stand if they believe in something.
Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.
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