Bill Westerman

Evaluator
DISC Type : scd

Director, Integration Solutions at Tyler Technologies

Wellesley Hills, Massachusetts, United States

Overview

Bill Westerman is the Director of Integration Solutions at Tyler Technologies, focusing on K-12 transportation technology and SaaS integration. A Kansas State University alumnus, his cross-functional expertise in sales, marketing, and product management helps companies streamline go-to-market processes. Colleagues describe him as pragmatic, results-focused, and an invaluable resource.

Outside of his primary role, Bill is committed to professional community building, having served as president of his local Product Development & Management Association chapter. He also shares his industry knowledge through his blog on telematics solutions and has been involved with his local Rotary Club.

He holds dual Bachelors degrees from Kansas State University in Architecture and Construction Science.

Personality Overview

Fast But Analytical

Quality Focused

Hard To Convince

They focus on the results, but can still be quite procedural and analytical about how to get there  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They are not very likely to become strong advocates of your product or service

Topics They Care About

K-12 Transportation Tech
His career focuses on providing integrated fleet management and data integration solutions for the K-12 market to improve safety and reduce costs.
Go-to-Market Strategy
Leverages a cross-functional background in sales, marketing, and product management to help companies efficiently introduce new products to the market.
Data-Driven Insights
Focuses on transforming raw telematics and transportation data into actionable intelligence to solve problems and create opportunities for fleet managers.

Media Appearances

Bill has no verified media appearances

Work History

5-2023
Director, Integration Solutions at Tyler Technologies
4-2019 - 2-2023
Vice President of Product Management at CalAmp
9-2012 - 4-2019
Senior Vice President Marketing and Sales Support at Synovia Solutions LLC
12-2012
Member at Product Development & Management Association
3-2008 - 9-2012
Vice President, Marketing at Everyday Solutions

Education

1976 - 1981
Bachelor from Kansas State University
1976 - 1981
Bachelor from Kansas State University

More Information

Social Presence :

Prographics :

Exp : 17 Location : Wellesley Hills, Massachusetts, United States Job Level : Mid-senior Designation : Director, Integration Solutions at Tyler Technologies
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Insights For Selling To Bill

During A Call Or A Meeting

DO's

  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Be prepared for comments or questions that are critical of your product or your claims

DONT's

  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Don’t nudge them to do something by using the logic that others have done the same

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bill is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Bill

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Bill move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Bill take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Bill

Personality Compatibility


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