Biplab Chattopadhyay in

Biplab Chattopadhyay

Activist · DISC type Cd
Director of Engineering at LiveRamp
📍 Cupertino, California, United States

Biplab is a Director of Engineering at LiveRamp, specializing in AdTech, audience segmentation, and big data platforms. He is passionate about building collaborative engineering teams to deliver impactful products. Colleagues praise his can-do attitude, business acumen, and steadfastness. He holds a Masters in Engineering from San Diego State University and multiple patents in ad technology.

Outside of his tech career, Biplab is deeply involved in social causes and the arts. He co-founded the Sohojia Foundation, a non-profit focused on rural education in India. He is also a co-founder of the Indian American Artists Association and an artist himself, working primarily with mixed media, charcoal, and graphite.

Interesting fact: Biplab co-authored a book of poetry with his wife, Saswati Das, titled "Fragrant Flute of Fire: Poems on Love. . . Life. . . Revolution. "

Read the full overview →
Experience
11 Years
Current Role
Director of Engineering
Job Level
Mid-senior
Location
Cupertino, California, United States
Personality Overview

How Biplab shows up

Value Conscious
Meticulous
Perfectionist

They respond well to confident salespeople. They focus on objectivity in a pitch and pay little attention to bells and whistles. They care equally about the product and its potential impact.

Priorities

Topics Biplab cares about

AI in AdTech
He leads engineering for LiveRamp's Activation and Audience Building, focusing on using AI to simplify complex marketer workflows and enhance customer experience through natural language.
Data Collaboration
His work at LiveRamp involves enabling privacy-first enterprise data collaborations at scale, a key area of focus in the ad-tech industry.
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Career

Work history

5-2024
Director of Engineering
LiveRamp
12-2023
Founder
Sohojia Foundation
6-2021 - 5-2024
Engineering Head - Cloud segmentation activation - Catalog - Data collaboration - AAA
LiveRamp
7-2019 - 6-2021
Software Architect - Advertising
Conviva
12-2018 - 7-2019
Principal Engineer - Data
Cinarra Systems
In the press

Media appearances

AdTech Conversation with Biplab Chattopadhyay (Director of Engineering, LiveRamp). Featured in YouTube
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Education
2009 - 2011
Master of Engineering - MEng
San Diego State University
1998 - 2002
Bachelor of Technology (B.Tech.)
National Institute of Technology Calicut
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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