Bjarke Hjorth

Commander
DISC Type : D

Head of Marketing at KILROY

Copenhagen, Capital Region of Denmark, Denmark

Overview

Bjarke is the Head of Marketing at KILROY, a digital leader with 13 years of experience in the travel, media, and gaming industries. A graduate of the University of Copenhagen, he focuses on developing teams and delivering tangible financial results through creative and innovative digital strategies. People describe him as empathetic and easy to work with.

Outside of work, he is passionate about craft beer, experimental winemaking, and exploring new cooking styles. Bjarke is a family man who balances an ambitious professional life with his partner and two young sons. He is also a heavy user of podcasts, streaming services, and books.

Alongside his marketing career, he serves as the Chairman of the Board for Omnium ApS, a successful Copenhagen-based cargo bike company.

Personality Overview

Strong-Willed

Decisive

Impact-Driven

They like to be in a position where they can control the conversation and terms.  They like to act fast and expect others to do the same. More than the product, they care about the effectiveness of the product.

Topics They Care About

Team Development
States his mission is to develop teams and organizations. He emphasizes creating positive work cultures and empowering colleagues to succeed.
Adventure Travel
As KILROY's marketing head, he is passionate about inspiring customers to meet the world with curiosity and create meaningful, adventurous experiences.
Digital Leadership
His career spans digital leadership roles at TV 2 and Wonderful Copenhagen, where he developed strategies for apps, websites, and campaigns.

Media Appearances

Bjarke has no verified media appearances

Work History

5-2024
Head of Marketing at KILROY
2-2024
Chairman of the Board at Omnium ApS
2-2022 - 5-2024
Chief Commercial Officer (CCO) at Street Food District
1-2017 - 11-2021
Head of Digital Marketing at Wonderful Copenhagen
5-2016 - 12-2016
Digital Project Executive (digital projektchef) at TV 2 DANMARK A/S

Education

2007 - 2010
Masters from Københavns Universitet - University of Copenhagen
2009 - 2009
Education details unavailable from Copenhagen Business School

More Information

Social Presence :

Prographics :

Exp : 17 Location : Copenhagen, Capital Region of Denmark, Denmark Job Level : Mid-senior Designation : Head of Marketing at KILROY
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Insights For Selling To Bjarke

During A Call Or A Meeting

DO's

  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Make sure that you circle back fast on any action items, it wins their trust
  • Refer to testimonials from well-known industry leaders

DONT's

  • Don’t take too much time in sending them information if they ask for any
  • Don’t be in a rush to invite them for a social meet and greet
  • Do not back off when challenged, respond with a confident, objective answer instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bjarke is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Bjarke

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Bjarke move?

  • They can take decisions very fast if you manage to convince them.
  • Can Bjarke take some risk or not?

  • The risks don’t matter much to them.

You And Bjarke

Personality Compatibility


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