Bróna O'Connor

Inspirer
DISC Type : id

Chief Marketing Officer at Procurify

Vancouver, British Columbia, Canada

Overview

Bróna has no verified overview

Personality Overview

Fast Adopter

Decisive

Generous

They respond well to objective pitches but also attach some value to relationships.  They usually prefer to drive the conversation. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Bróna has no verified topics they care about

Media Appearances

Bróna has no verified media appearances

Work History

9-2025
Chief Marketing Officer at Procurify
6-2024 - 9-2025
VP of Marketing at Procurify
6-2022 - 6-2024
VP of Marketing at MediaValet
3-2021 - 6-2022
Senior Director, Demand Generation at Allocadia
10-2018 - 2-2021
Director of Demand Generation at Allocadia

Education

2005 - 2009
Business Studies and Arts Management from Dún Laoghaire Institute of Art, Design and Technology
2010 - 2010
Post Graduate Diploma in Public Relations and Event Management from European Institute of Communications

More Information

Social Presence :

Prographics :

Exp : 12 Location : Vancouver, British Columbia, Canada Job Level : Leadership Designation : Chief Marketing Officer at Procurify
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Insights For Selling To Bróna

During A Call Or A Meeting

DO's

  • Refer to testimonials from well known people to highlight the value of your product
  • Focus on the big picture and the strategic value of your product
  • Acknowledge their status and position during the conversation

DONT's

  • Don't be unorganized, be prepared for the pitch
  • Don’t keep repeating the same information, it could make them impatient
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bróna is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Bróna

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Bróna move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Bróna take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Bróna

Personality Compatibility


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