Brad Williams

Energizer
DISC Type : I

Lead Consultant at Deloitte

Burbank, California, United States

Overview

Brad Williams is a Lead Consultant for NTC, a Deloitte Business, with extensive experience in media systems design and project management. His career includes serving as the Executive Director of Media Engineering at Disney ABC Television Group. He holds a BS from UC Irvine and possesses deep knowledge of broadcast and digital media workflows.

His career path showcases a unique progression from a hands-on systems design engineer to a high-level executive and strategic consultant.

Personality Overview

Full Of Energy

Imaginative

Enthusiastic

They excel at seeing the bigger picture, and the long-term impact of their decisions.  They are not always early adopters but can be pursuaded by leveraging strong relationships. They are people oriented, friendly and like creating new connections.

Topics They Care About

Media Systems Design
His background includes roles as an engineer designing and documenting broadcast systems, and later supervising design groups at Disney.
Broadcast Technology
He has broad knowledge and a career built on broadcast and digital media technologies, from engineering to executive oversight.
Media & Tech Innovation
He actively engages with the industry, including attending major conferences like IBC to discuss the latest innovations.

Media Appearances

Brad has no verified media appearances

Work History

2-2022
Lead Consultant at Deloitte
4-2009 - 2-2022
Principal Consultant at National TeleConsultants
7-2001 - 2-2009
Executive Director, Media Engineering at Disney ABC Television Group
1995 - 2001
Engineer at National TeleConsultants
1992 - 1995
Engineer at Iwerks Entertainment

Education

1985 - 1989
BS from UC Irvine

More Information

Social Presence :

Prographics :

Exp : 34 Location : Burbank, California, United States Job Level : Senior Designation : Lead Consultant at Deloitte
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Insights For Selling To Brad

During A Call Or A Meeting

DO's

  • Talk anecdotally about the customer experience that your product offers
  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Do some small talk, ask them how things are going on their side

DONT's

  • Don’t be too formal, focus on building comfort and trust
  • Don’t push them to make a decision too fast, let them get comfortable first
  • Avoid cutting into their flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brad is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Brad

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Brad move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Brad take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Brad

Personality Compatibility


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