Bradley Nielsen

Enthusiast
DISC Type : i

Vehicle Cybersecurity Architecture Lead at CNH Industrial

Lisle, Illinois, United States

Overview

Bradley Nielsen is the Vehicle Cybersecurity Architecture Lead at CNH Industrial, with over 36 years of experience in machine electrical engineering and product security. He also serves as the Security Team Lead for the Agricultural Industry Electronics Foundation (AEF). He holds a bachelors degree from Missouri University of Science and Technology.

Outside of work, he lives in Illinois with his wife and daughter. He enjoys biking, travelling, and spending time with his family.

He is an influential voice in his field, shaping industry-wide security standards as a team lead for the AEF.

Personality Overview

Optimistic

Story Driven

Non-Confrontational

Unlike D or C types, they are convinced more by stories and testimonials.  They prefer to build relationships rather than staying totally transactional. They tend to be agreeable by nature, so take their promises with a pinch of salt.


Topics They Care About

Vehicle Cybersecurity
Leads the implementation of cybersecurity protections for CNH's agricultural and construction machines, aligning with standards like ISO/SAE 21434.
Agricultural Electronics
Serves as Security Team Lead for the Agricultural Industry Electronics Foundation (AEF), shaping security standards across the industry.
Industry Standards
His career includes extensive work in standardizing CAN communications and diagnostic tools for heavy machinery.

Media Appearances

Bradley has no verified media appearances

Work History

1-2016
Vehicle Cybersecurity Architecture Lead at CNH Industrial
5-2011
Manager Electronic Engine Systems at CNH Industrial
6-2012 - 1-2016
Manager Core Systems / Software at CNH Industrial

Education

1984 - 1988
Bachelor's degree from Missouri University of Science and Technology

More Information

Social Presence :

Prographics :

Exp : 14 Location : Lisle, Illinois, United States Job Level : Mid-senior Designation : Vehicle Cybersecurity Architecture Lead at CNH Industrial
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Insights For Selling To Bradley

During A Call Or A Meeting

DO's

  • Maintain high, positive energy and convey confidence
  • Speak from experience about success that the product has seen with other customers
  • Invite them for a lunch or a drink/coffee

DONT's

  • Don’t ask too many questions in one go, weave them into the flow
  • Avoid overloading them with too much information
  • Don't be critical or challenge them openly, they can react defensively

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bradley is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Bradley

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Bradley move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Bradley take some risk or not?

  • They can take some low-probability risks if needed.

You And Bradley

Personality Compatibility


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