Bradley Wingrave

Examiner
DISC Type : cs

Chairman at Smarter Technologies

Haywards Heath, England, United Kingdom

Overview

Bradley Wingrave is the Chairman of Smarter Technologies Group and the Founder & CEO of Smarter Business® Group. He is an entrepreneur focused on helping UK businesses save money on utilities and leverage IoT technology for real-time data solutions. He attended Port Shepstone High School.

He has a strong entrepreneurial drive, having founded Smarter Business®, a company dedicated to negotiating commercial utility contracts, alongside his wife. His professional focus is on bringing innovative technology solutions like the Orion Data Network to the market to help other businesses grow.

He is pioneering the Orion Real-time Data Network, which he champions as the ultimate IoT partner solution.

Personality Overview

Tough To Convince

Unexpressive

Late Adopter

They tend to be clear about their needs and limitations and are unlikely to promise too much.  They are heavily focused on quality and prefer doing things the right way, even if it takes time. They do not like taking risks at all and go for proven options in the end.

Topics They Care About

IoT Solutions
Actively promotes Orion, a real-time data network, positioning it as a leading IoT solution for business consulting and future-proofing operations.
Business Cost Savings
Founded Smarter Business® Group with the core mission of helping businesses reduce expenses by negotiating favorable rates for commercial electricity, gas, and water.
Entrepreneurship
As the founder and leader of multiple ventures like Smarter Business® and Smarter Technologies, he has a clear passion for building and scaling companies.

Media Appearances

Bradley has no verified media appearances

Work History

1-2022
Chairman at Smarter Technologies
1-2015
Founder & CEO at Smarter Business® Group
6-2007 - 7-2013
Managing Director at Business Advisory Service Ltd

Education

1989 - 1993
Education details unavailable from Port Shepstone High School

More Information

Social Presence :

Prographics :

Exp : 17 Location : Haywards Heath, England, United Kingdom Job Level : Leadership Designation : Chairman at Smarter Technologies
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Insights For Selling To Bradley

During A Call Or A Meeting

DO's

  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Ask them which other stakeholders would be important for this purchase decision
  • Be firm in your communication and stay in control

DONT's

  • Don't be very accepting if that is your natural style, stay firm
  • Don't rely on relationship building even if they act pleasantly
  • Don't use phrases like 'do not worry', 'i promise' etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bradley is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Bradley

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Bradley move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Bradley take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Bradley

Personality Compatibility


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