Brandon Mercado

Galvanizer
DISC Type : Id

Product Manager at HALO Branded Solutions

Boerne, Texas, United States

Overview

Brandon is a dynamic product leader with over 15 years of experience, specializing in e-commerce and user experience. He uniquely blends his background as an award-winning Art Director with data-driven product strategy to drive growth. Colleagues describe him as innovative, collaborative, and forward-thinking, with a certification in UX Design.

Personality Overview

Trusting

Pragmatic

Self-Assured

They are more likely to be open to unproven but exciting technologies.  They respond better to a combination of speed and relationship. They like to keep things under control.

Topics They Care About

User-Centric eCommerce
He has extensive experience leading eCommerce product strategy, increasing customer engagement and sales for companies like Inmar Intelligence and Lamps Plus.
Blending Creativity & Data
His career is defined by fusing his background as an award-winning Art Director with data-driven decision-making to create successful product roadmaps.
UX/UI Innovation
He has consistently championed UX/UI improvements that led to significant gains in customer engagement and has authored UX standards and UI style guides.

Media Appearances

Brandon has no verified media appearances

Work History

9-2025
Product Manager at HALO Branded Solutions
12-2021 - 4-2025
Product Director, eCommerce at Inmar Intelligence
4-2019 - 11-2021
E-Commerce Product Manager at Lamps Plus
6-2017 - 4-2019
Sr. Product Manager at VUBIQUITY
2-2015 - 6-2017
UI/UX Product Manager at VUBIQUITY

Education

1995 - 1998
Education details unavailable from Chapman University

More Information

Social Presence :

Prographics :

Exp : 15 Location : Boerne, Texas, United States Job Level : Middle Designation : Product Manager at HALO Branded Solutions
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Insights For Selling To Brandon

During A Call Or A Meeting

DO's

  • You might need to keep the conversation on track, they tend to slide off-topic
  • Take a friendly, informal yet confident approach while pitching
  • Find ways to push them a little if they don’t start giving a clear yes or no in due course

DONT's

  • Don’t hesitate from asking questions, but take a friendly and warm approach
  • Don’t make promises that are hard to keep
  • Don’t rely too much on what they promise, make your own deductions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brandon is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Brandon

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Brandon move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Brandon take some risk or not?

  • They can take risks if necessary.

You And Brandon

Personality Compatibility


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