Brenda Gonzalez

Critic
DISC Type : C

President/Founder at Adworks Corp.

Puerto Rico

Overview

Brenda has no verified overview

Personality Overview

Critic

Objective Thinker

Information Seeker

They enjoy working alone and do not rely on others very often.  Unless the value is proven by data, they are unlikely to value fancy features. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Brenda has no verified topics they care about

Media Appearances

Brenda has no verified media appearances

Work History

7-1994
President/Founder at Adworks Corp.
7-1994 - 8-2014
President/Owner at Adworks
1-1983
Associate Creative Director at West Indies & Grey

Education

BA from Pontificia Universidad Javeriana
Education details unavailable from Colegio Bolivar

More Information

Social Presence :

Prographics :

Exp : 42 Location : Puerto Rico Job Level : Mid-senior Designation : President/Founder at Adworks Corp.
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Insights For Selling To Brenda

During A Call Or A Meeting

DO's

  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Be ready for penetrating questions and critical examination of your pitch

DONT's

  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Do not use very emotional or colorful language

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brenda is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Brenda

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Brenda move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Brenda take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Brenda

Personality Compatibility


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