Brendan Anderson

Evaluator
DISC Type : csd

Manager | Paid Media and Partnerships at Lithia Motors, Inc.

Salt Lake City Metropolitan Area, United States

Overview

Brendan has no verified overview

Personality Overview

Quality Focused

Hard To Convince

Fast But Analytical

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Brendan has no verified topics they care about

Media Appearances

Brendan has no verified media appearances

Work History

10-2021
Manager | Paid Media and Partnerships at Lithia Motors, Inc.
4-2021 - 10-2021
Director | Marketing at Ed Bozarth Chevrolet
3-2020 - 4-2021
Digital Marketing Manager at Saxton | Horne Communications
7-2019 - 3-2020
SEM Manager at Larry H. Miller Dealerships
1-2018 - 6-2019
Digital Marketing Specialist at Larry H. Miller Dealerships

Education

2011 - 2015
Bachelor of Business Administration (B.B.A.) from Utah State University - Jon M. Huntsman School of Business
2009 - 2011
High School from Bingham High School

More Information

Social Presence :

Prographics :

Exp : 9 Location : Salt Lake City Metropolitan Area, United States Job Level : Middle Designation : Manager | Paid Media and Partnerships at Lithia Motors, Inc.
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Insights For Selling To Brendan

During A Call Or A Meeting

DO's

  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Keep a professional, business-like approach; especially if you tend to get informal quickly

DONT's

  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Don’t focus on relationship, focus purely on the merit of your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brendan is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Brendan

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Brendan move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Brendan take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Brendan

Personality Compatibility


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