Brian Adams

Questioner
DISC Type : c

Vice President Product Development at Invinity Energy Systems plc

Canada

Overview

Brian Adams is the Vice President of Product Development at Invinity Energy Systems, bringing extensive experience from his long tenure at Avalon Battery where he rose from Lead Systems Engineer to VP. He specializes in the energy storage sector and holds a Bachelor of Science from the University of Illinois Urbana-Champaign.

He is the co-inventor of a patented method for reactivating and recovering the performance of PEM fuel cells.

Personality Overview

Value Seeker

Systematic

Cautious & Analytical

They prefer to fully evaluate every situation.  It is quite likely of them to ask for pricing or other concessions. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Energy Storage
His career at both Avalon Battery and Invinity Energy Systems has been dedicated to developing and deploying energy storage solutions.
Product Development
As Vice President of Product Development, his primary focus is on bringing new energy technologies and products to the market.
Fuel Cell Technology
He holds a patent for a "Micro-energy re-activating method to recover PEM fuel cell performance, " showing expertise in this specific technology.

Media Appearances

Brian has no verified media appearances

Work History

4-2020
Vice President Product Development at Invinity Energy Systems plc
6-2019 - 4-2020
VP Product Development at Avalon Battery
12-2017 - 6-2019
Director, Product Development at Avalon Battery
10-2016 - 12-2017
Product Development Manager at Avalon Battery
9-2014 - 10-2016
Lead Systems Engineer at Avalon Battery

Education

1998 - 2002
BS from University of Illinois Urbana-Champaign

More Information

Social Presence :

Prographics :

Exp : 23 Location : Canada Job Level : Senior Designation : Vice President Product Development at Invinity Energy Systems plc
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid rushing them, be polite and patient
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Brian

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Brian take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Brian

Personality Compatibility


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