Brian Friedman

Examiner
DISC Type : cs

Founder at Anasazi Group

Washington, District of Columbia, United States

Overview

Brian Friedman is a seasoned real estate investor and the founder of Friedman Capital and Anasazi Group. He specializes in acquiring and redeveloping iconic and historic properties, particularly in the hospitality sector. He holds both an MA and an MBA from American Universitys Kogod School of Business and is an adjunct lecturer at Georgetown University.

Brian is actively involved in his community, serving as a founding board member for the Adams Morgan Youth Leadership Academy. He also volunteers with Iona Senior Services of Washington D. C. A childhood visit to the Inn of the Anasazi in Santa Fe inspired a lifelong passion for unique hospitality experiences.

He is spearheading the effort to create a Watergate Museum inside the historic Watergate Office Building, which his firm acquired.

Personality Overview

Tough To Convince

Status Quo Seeker

Unexpressive

They are quite aware of their needs and limitations, so they are unlikely to over-promise.  They are always well-planned and adopt a systematic approach. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Topics They Care About

Historic Real Estate
His firm's brand is focused on purchasing and enhancing historic buildings like the Watergate Office Building and The Graham Hotel to preserve their legacy and value.
Hospitality Investment
He actively acquires and manages luxury and lifestyle hotels, with a portfolio that includes properties in Washington D. C. and Santa Fe, and speaks at industry investment summits.
PropTech Innovation
As CEO of BOA Acquisition Corp, a Special Purpose Acquisition Company (SPAC), he is focused on investing in technology solutions for the real estate industry.

Media Appearances

Brian has no verified media appearances

Work History

3-2019
Founder at Anasazi Group
1-2010
Partner at Friedman Capital
1-2010
Principal & Managing Partner at Foxhall Partners
Adjunct Lecturer - SCS MPS Real Estate at Georgetown University
1-2021
Chief Executive Officer/Chairman at BOA Acquisition Corp

Education

6-2001 - 12-2003
Master of Arts - MA from American University - Kogod School of Business
2001 - 2003
Master of Business Administration - MBA from American University - Kogod School of Business

More Information

Social Presence :

Prographics :

Exp : 15 Location : Washington, District of Columbia, United States Job Level : Leadership Designation : Founder at Anasazi Group
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Expect them to be slow and cautious, encourage them to ask more questions
  • Ask them which other stakeholders would be important for this purchase decision

DONT's

  • Don't be very accepting if that is your natural style, stay firm
  • Don't rely on relationship building even if they act pleasantly
  • Don't push them too hard to make fast decisions, give them time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Brian

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Brian take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Brian

Personality Compatibility


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