Brian Holden

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DISC Type : cd

Vice President - Middle Market Banking at Fifth Third Bank

Houston, Texas, United States

Overview

Brian Holden is a Vice President in Middle Market Banking at Fifth Third Bank, building on an extensive career at Chase where he progressed to Senior Business Relationship Manager. He holds a Masters Degree from the University of Houston-Victoria and a Bachelors from the University of North Texas, specializing in commercial and business banking.

Personality Overview

ROI Conscious

Hard To Convince

Judgemental

They respond well to confident salespeople.  They don’t always try to control the conversation but neither do they like yielding it fully. They can be nudged to make faster decisions by offering what they value.

Topics They Care About

Middle-Market Banking
His entire career, from his time at Chase to his current VP role at Fifth Third Bank, has been focused on serving middle-market commercial clients.
Economic Outlook
He shares and follows reports on macroeconomic trends, such as Federal Reserve interest rate moves and their impact on the market.
Corporate Tax Benefits
Tracks tax code changes, like the reinstatement of 100% bonus depreciation, and how businesses can leverage them for equipment leasing and financing.

Media Appearances

Brian has no verified media appearances

Work History

5-2023
Vice President - Middle Market Banking at Fifth Third Bank
9-2022 - 5-2023
Senior Business Relationship Manager at Chase
2-2015 - 9-2022
Business Relationship Manager II at Chase
3-2011 - 1-2015
Business Relationship Manager I at Chase
8-2005 - 2-2011
Personal Banker - Small Business Specialist at Chase

Education

2009 - 2010
Master's Degree from University of Houston-Victoria
2000 - 2005
Bachelor's Degree from University of North Texas

More Information

Social Presence :

Prographics :

Exp : 20 Location : Houston, Texas, United States Job Level : Senior Designation : Vice President - Middle Market Banking at Fifth Third Bank
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • Make sure that you you respond to any queries from them quickly
  • Tell them that you are there to help them create visible impact within their organization
  • Highlight the competitive differentiation of your product

DONT's

  • Don't try too hard to get friendly, let it happen with time
  • Don’t expect them to change their mind quickly if they say no once
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Brian

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Brian take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Brian

Personality Compatibility


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