Brian LaRocco

Go-getter
DISC Type : d

Principal at Orsett Multifamily Partners

Phoenix, Arizona, United States

Overview

Brian is the Chief Investment Officer for Orsett Multifamily Partners, bringing over 25 years of experience in finance and real estate. A graduate of Quinnipiac Universitys MBA program, he has a significant track record in acquisitions, risk management, and asset management. People who have worked with him describe him as dedicated and upbeat.

Outside of his professional life, Brian is a firm believer in optimism and the importance of contributing to others. He draws significant inspiration from his family, particularly from observing his youngest daughters dedication to her interests. He values surrounding himself with positive and successful individuals.

Throughout his career, Brian has successfully closed more than $500, 000, 000 in real estate transactions.

Personality Overview

Challenger

Direct & Candid

Self-Confident

They can be nudged to make faster decisions by offering what they value.  They don’t always try to control the conversation but neither do they like yielding it fully. They care equally about the product and its potential impact.

Topics They Care About

Multifamily Investing
His career is centered on sourcing and improving multifamily communities. He actively posts about acquisitions, renovations, and achieving investment goals.
Operator Due Diligence
He believes the operator is the most critical factor in an investment's success and has developed specific questions to vet management teams effectively.
Real Estate Tax Strategy
He shares insights on managing tax liabilities, including utilizing self-directed IRAs for equity investments in real estate deals.

Media Appearances

Brian has no verified media appearances

Work History

3-2024
Principal at Orsett Multifamily Partners
11-2015 - 5-2022
Director of Acquisitions at Clear Sky Capital
9-2015 - 3-2022
Director at Aldrin Resource Corporation
7-2013 - 4-2015
Chief Financial Officer at Key Residential Company
11-2011
Consulting Chief Financial Officer at Consulting

Education

MBA from Quinnipiac University - School of Business
BS from Mount Saint Mary College

More Information

Social Presence :

Prographics :

Exp : 24 Location : Phoenix, Arizona, United States Job Level : Senior Designation : Principal at Orsett Multifamily Partners
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending too much time on pleasantries
  • Tell them that you are there to help them create visible impact within their organization
  • Make sure that you you respond to any queries from them quickly

DONT's

  • Don't try too hard to get friendly, let it happen with time
  • Avoid long winding pitches, stay objective
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Brian

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • Their decision making speed is somewhere in the middle.
  • Can Brian take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Brian

Personality Compatibility


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