Brian Morrow

Commander
DISC Type : D

Product Owner, Digital Experience at Citizens

Charlotte, North Carolina, United States

Overview

Brian has no verified overview

Personality Overview

Strong-Willed

Very Quick

Impact-Driven

They like to stay in control of the negotiation or defining of the terms.  They do not care very much about building rapport or relationships. They are less concerned about the product and more about its potential impact.

Topics They Care About

Brian has no verified topics they care about

Media Appearances

Brian has no verified media appearances

Work History

7-2025
Product Owner, Digital Experience at Citizens
8-2021 - 7-2025
Digital Strategy - Wealth & Investment Management (WIM) at Wells Fargo
8-2017 - 8-2021
Program Manager, Process Change & Delivery at AvidXchange, Inc.
1-2011 - 8-2017
Director Information Technology Services at Premier Inc.
3-2006 - 12-2010
Senior Manager, Web Strategy at Premier Inc.

Education

BS from The University of the South
MBA from Gardner-Webb University

More Information

Social Presence :

Prographics :

Exp : 30 Location : Charlotte, North Carolina, United States Job Level : N/A Designation : Product Owner, Digital Experience at Citizens
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • Be respectful but crisp
  • Refer to testimonials from well-known industry leaders
  • Speak about competitive differentiation that your product offers

DONT's

  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Do not spend too much time focusing on product tech or features

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Brian

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • If convinced, they can reach decisions quite fast.
  • Can Brian take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Brian

Personality Compatibility


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