Brian Tallungan

Enigma
DISC Type : dic

Executive Director of Sales – Digital Transformation & AI at Cognizant

Greater Chicago Area, United States

Overview

Brian has no verified overview

Personality Overview

Fast Follower

Friendly Yet Blunt

Hard To Convince

They are likely to ask many questions and look heavily for supporting proof as well as information.  They are generally strong communicators and are not easy to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing

Topics They Care About

Brian has no verified topics they care about

Media Appearances

Brian has no verified media appearances

Work History

8-2025
Executive Director of Sales – Digital Transformation & AI at Cognizant
10-2019 - 10-2024
Executive Director of Global Sales at NextRow Digital
12-2017 - 10-2019
Sr. Executive Sales & Business Development Manager at NextRow Digital
1-2016 - 11-2017
Executive Sales & Business Development Manager at Requordit Inc.
12-2009 - 1-2016
Sr. Sales & Business Development Account Manager at Integra Advisors

Education

1995 - 1999
Electronic Engineering from ITT Technical Institute
AEM from Adobe Sales Accreditations/Certifications

More Information

Social Presence :

Prographics :

Exp : 23 Location : Greater Chicago Area, United States Job Level : Senior Designation : Executive Director of Sales – Digital Transformation & AI at Cognizant
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • Leverage 'negging', or the art of asking negative questions like "you must not be convinced yet..."
  • Help them realize that any personal risk in making this decision is far less compared to what the results could mean for them
  • Use phrases like ‘clear evidence’, ‘data-based results’ etc.

DONT's

  • Don’t rely excessively on your relationship with them to win the deal even if you come to form one
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t brush off any concerns, take all questions seriously. They are easily deterred

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Brian

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Brian take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Brian

Personality Compatibility


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