Brian Y.

Initiator
DISC Type : Di

Chief Technology Officer at Lexima Lodging

Wichita, Kansas, United States

Overview

Brian has no verified overview

Personality Overview

Conviction Driven

Friendly Challenger

Impact-Oriented

They measure a product on its merit but can be influenced by strong testimonials.  They usually prefer to drive the conversation. They respond well to objective pitches but also attach some value to relationships.

Topics They Care About

Brian has no verified topics they care about

Media Appearances

Brian has no verified media appearances

Work History

9-2025
Chief Technology Officer at Lexima Lodging
5-2025 - 9-2025
Chief Technology Officer at Equity Bank
1-2024 - 5-2025
Chief Information Security Officer at Equity Bank
2-2022 - 12-2023
Director of Technology and Security at WaterWalk
6-2017 - 2-2022
Network Manager at INTRUST Bank

Education

2020 - 2021
MPS from Fort Hays State University
2012 - 2015
Bachelor of Science (BS) from Fort Hays State University

More Information

Social Presence :

Prographics :

Exp : 16 Location : Wichita, Kansas, United States Job Level : Leadership Designation : Chief Technology Officer at Lexima Lodging
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • Acknowledge their status and position during the conversation
  • Focus on the big picture and the strategic value of your product
  • Keep your pitch focused on the impact but insert some anecdotes into it

DONT's

  • Don’t keep repeating the same information, it could make them impatient
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Brian

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Brian take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Brian

Personality Compatibility


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