Laura Logiudice

Captain
DISC Type : DS

SVP, Renewals & Success Plan Sales Strategy & Operations at Salesforce

United States

Overview

Laura has no verified overview

Personality Overview

Output-Driven

Long-Term Thinker

Decisive But Calm

Reading between the lines and seeing beyond your words comes naturally to them.  They might take some time to make their mind up but once they do, they don't change it easily. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

Laura has no verified topics they care about

Media Appearances

Laura has no verified media appearances

Work History

8-2025
SVP, Renewals & Success Plan Sales Strategy & Operations at Salesforce
2-2023 - 8-2025
VP, Renewals & Success Plan Sales Strategy & Operations at Salesforce
10-2021 - 1-2023
VP, Renewals - AMER at Salesforce
2017 - 2021
Senior Director, Renewals at Salesforce
2014 - 2017
Director, Renewals - Marketing Cloud at Salesforce

Education

Bachelor's Degree from York University
Ranger from Trailhead by Salesforce

More Information

Social Presence :

Prographics :

Exp : 20 Location : United States Job Level : Leadership Designation : SVP, Renewals & Success Plan Sales Strategy & Operations at Salesforce
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Insights For Selling To Laura

During A Call Or A Meeting

DO's

  • Ask them at the end if they see a strong value prop in your product; expect an honest answer
  • Suggest clear next steps with confidence, don't be vague or hesitant
  • During followups, use phone or text if needed, they should be fine

DONT's

  • Don't shy away from asking hard questions, but be extra polite
  • Avoid putting conscious effort into relationship-building
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Laura is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Laura

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Laura move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Laura take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Laura

Personality Compatibility


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