Bridgette Zell

Pioneer
DISC Type : ids

Branch Manager II at Citadel Credit Union

Kennett Square, Pennsylvania, United States

Overview

Bridgette is a highly experienced Branch Manager with 19 years in the credit union sector. In her role at Citadel Credit Union, she leads the Kennett Square team, focusing on sales growth, team coaching, and strengthening member relationships to create a positive, goal-driven environment.

She is passionate about community engagement and building local connections. Bridgette actively seeks opportunities to get involved with local events and uses her platform to support community-focused initiatives, such as celebrating the important work of local educators.

She recently started a new chapter in her career, taking the helm as Branch Manager for Citadels Kennett Square location.

Personality Overview

Dynamic But Sincere

Friendly But Fast

Decisive But Friendly

They have the unique ability to win both love and respect from their team (or outsiders)  They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed If they are convinced, they can become very strong champions for your product

Topics They Care About

Member Relationships
Her career is centered on strengthening member relationships and building strong bonds to help individuals and families achieve their financial goals.
Team Coaching
Expresses a strong passion for coaching her team and fostering a positive, goal-driven branch environment that encourages professional growth.
Community Engagement
She is actively involved in her local community, enjoys building connections, and looks forward to participating in local events.

Media Appearances

Bridgette has no verified media appearances

Work History

12-2025
Branch Manager II at Citadel Credit Union
9-2023 - 12-2025
Branch Manager at Sun East Federal Credit Union
5-2021 - 9-2023
Member Relationship Advisor at Sun East Federal Credit Union
9-2019 - 5-2021
Mortgage Sales Representative at Sun East Federal Credit Union

Education

Bridgette has no verified education history

More Information

Social Presence :

Prographics :

Exp : 6 Location : Kennett Square, Pennsylvania, United States Job Level : Middle Designation : Branch Manager II at Citadel Credit Union
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Insights For Selling To Bridgette

During A Call Or A Meeting

DO's

  • During followups, use calls or text if needed, they should be fine
  • Showcase existing customers and use case-studies to grab their attention
  • Build a trustworthy relationship while keeping the product center-stage

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t hesitate from asking questions or pushing them, but take a formal approach
  • Don't lean very heavily into providing too much information, sharing whitepapers etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bridgette is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Bridgette

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Bridgette move?

  • They are generally fast movers and can take quick decisions
  • Can Bridgette take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Bridgette

Personality Compatibility


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