Brittany Clifton

Evaluator
DISC Type : dsc

Senior consumer communications specialist at Prestige Consumer Healthcare

Madison Heights, Virginia, United States

Overview

Brittany Clifton is a Senior Consumer Communications Specialist at Prestige Consumer Healthcare, specializing in consumer insights and cosmetic safety testing. She leverages her background in Public Health Education from the University of Lynchburg to manage panel testing, develop questionnaires, and handle budgetary responsibilities for clinical studies.

Outside of her core role, Brittany is passionate about professional development and networking within the customer service industry. She recently attended a conference in Arizona to connect with peers and learn about the latest trends. She believes in the importance of working through challenges to achieve growth.

She has a unique background that combines patient care coordination with consumer product research in the healthcare sector.

Personality Overview

Fast But Analytical

Thorough Evaluator

Hard To Convince

They focus on the results, but can still be quite procedural and analytical about how to get there  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They are not very likely to become strong advocates of your product or service

Topics They Care About

Consumer Communication
Her entire career trajectory at Prestige Consumer Healthcare, from specialist to her current senior role, is focused on consumer communication and insights.
Product Safety Testing
She aids in cosmetic safety testing (HRIPT and SIU) and manages the panel testing of new or reformulated products.
Customer Experience
She actively engages with the customer experience community, as shown by her attendance and excitement for the SOCAP CX conference.

Media Appearances

Brittany has no verified media appearances

Work History

4-2025
Senior consumer communications specialist at Prestige Consumer Healthcare
5-2024 - 7-2025
Consumer Communication Specialist at Prestige Consumer Healthcare
7-2022 - 6-2024
Consumer Product Insight Specialist II at Prestige Consumer Healthcare
10-2014 - 10-2016
Patient Care Coordinator at Rehab Associates of Central Virginia
8-2011 - 9-2013
Patient Access Coordinator at OrthoVirginia

Education

2007 - 2010
Bachelor's degree from University of Lynchburg
2006 - 2007
Nursing Education from Jefferson College of Health Sciences

More Information

Social Presence :

Prographics :

Exp : 7 Location : Madison Heights, Virginia, United States Job Level : Junior Designation : Senior consumer communications specialist at Prestige Consumer Healthcare
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Insights For Selling To Brittany

During A Call Or A Meeting

DO's

  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Showcase your competitive superiority clearly when possible or address it at the minimum
  • Showcase how you can impact results but also make sure that you share detailed information too

DONT's

  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Avoid making strong statements, instead invite them to agree with you by asking them questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brittany is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Brittany

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Brittany move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Brittany take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Brittany

Personality Compatibility


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