Brocton Zimerle

Observer
DISC Type : ci

Chief Operating Officer at SxanPro

Grand Rapids, Michigan, United States

Overview

Brocton has no verified overview

Personality Overview

Example Seeker

Value Driven

Assertive

They are generally good communicators and can be hard to convince.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They often ask many questions and rely heavily on information and documentation.

Topics They Care About

Brocton has no verified topics they care about

Media Appearances

Brocton has no verified media appearances

Work History

9-2025
Chief Operating Officer at SxanPro
1-2025 - 9-2025
Director of Strategic Growth at SxanPro
8-2021 - 3-2025
Director Of Sales And Marketing at SxanPro
7-2020 - 8-2021
Territory Sales Manager at Alliant Healthcare Products
7-2020 - 8-2021
Contract Manufacturing Sales Representative at MediSurge

Education

2015 - 2015
Human Relations and Communication from Dale Carnegie Training
2009 - 2013
Bachelor of Science (B.S.) from Central Michigan University

More Information

Social Presence :

Prographics :

Exp : 12 Location : Grand Rapids, Michigan, United States Job Level : Leadership Designation : Chief Operating Officer at SxanPro
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Insights For Selling To Brocton

During A Call Or A Meeting

DO's

  • Invite them for a social do but don’t rely solely on the relationship
  • Help them understand the risk aspect fully while inspiring confidence
  • Help them realize that there is no personal risk in making this decision

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t brush off any concerns, take all questions seriously
  • Avoid making offhand commitments

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brocton is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Brocton

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Brocton move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Brocton take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Brocton

Personality Compatibility


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