Bruce Chen in

Bruce Chen

Critic · DISC type C
Investor at Capsule
📍 San Jose, California, United States

Bruce is a FinTech founder and technology veteran with a career blending strategy and creativity. He is the Founder & CEO of INSTO, a pioneering payments app. His career highlights include being a founding member of SINA. com and serving as Head of Strategy for eBay Taiwan. He holds an MSc in Computing & Mathematics.

Outside of his tech career, Bruce has a deep background in the arts, having spent ten years in academic Fine Arts studies which inspired his entrepreneurial ventures. He is also a dedicated yoga fanatic, balancing his professional life with a focus on personal wellness and creativity.

Before his career in internet technology and finance, Bruce worked as a 3D Animator for video game developer SONY Psygnosis in the UK.

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Experience
17 Years
Current Role
Investor
Job Level
Leadership
Location
San Jose, California, United States
Personality Overview

How Bruce shows up

Critic
Objective Thinker
Negotiator

They are quite likely to negotiate on pricing or other key terms. They like to take decisions independently and do not seek others' support often. They prefer to analyze logically and value objective facts over emotions.

Priorities

Topics Bruce cares about

FinTech Innovation
As the founder of INSTO, he has pioneered mobile payment solutions and recently won the Mastercard Award at Japan's prestigious FINOPITCH 2025.
Art and Technology
His background as a visual artist inspired his FinTech company's creation, and he previously worked as a professional 3D Animator for SONY.
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Career

Work history

10-2019
Investor
Capsule
10-2013
Founder & CEO
INSTO
2-2012 - 10-2012
Country Manager
Wrapp
7-2008 - 7-2010
Assistant Professor
Toko University
8-2005 - 12-2007
Head of Strategy
eBay
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2006 - 2009
EMBA
National Taiwan University
1995 - 1996
Master of Science
Teesside University
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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