Bruce Sheldon

Questioner
DISC Type : c

Senior Business Development Manager at Colliers Engineering & Design

Beaufort, North Carolina, United States

Overview

As a Principal and Business Development Manager at Colliers Engineering & Design, Bruce leverages a robust background in telecommunications and project management. His career includes roles at Maser Consulting and Time Warner Cable, and he holds a degree in Engineering from the University of Wisconsin-Milwaukee, complemented by a certification in effective communication.

Bruce is passionate about pioneering new paths, reflected in his appreciation for Ralph Waldo Emersons writings. He has a keen interest in community and economic development, actively engaging in conversations about visionary leadership and growth, particularly within North Carolina. His focus on empowering younger colleagues highlights a commitment to mentorship.

He serves as an Associate Board Member, demonstrating his commitment to leadership and governance.

Personality Overview

Not Easily Convinced

Systematic

Price-Sensitive

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They prefer to analyze every situation thoroughly.
 It is quite likely of them to ask for pricing or other concessions.

Topics They Care About

Economic Development
Actively promotes economic growth in North Carolina, emphasizing the importance of visionary leadership to achieve statewide progress.
Telecommunications Development
Possesses a strong background in telecommunications infrastructure and project management from previous roles at Maser Consulting and Time Warner Cable.
Mentoring Professionals
Advocates for empowering younger professionals by asking questions that guide them to find their own solutions and giving them ownership of their work.

Media Appearances

Bruce has no verified media appearances

Work History

9-2018
Senior Business Development Manager at Colliers Engineering & Design
2-2021
Business Development Manager at Colliers Engineering & Design
9-2018 - 2-2021
Project Manager at Maser consulting PA
3-2017 - 8-2018
Sales SC/NC. at 2SG Wholesale
11-1994 - 3-2016
Construction Manager at Time Warner Cable

Education

Engineering from University of Wisconsin-Milwaukee
1977 - 1979
Engineering from University of Wisconsin-Milwaukee

More Information

Social Presence :

Prographics :

Exp : 29 Location : Beaufort, North Carolina, United States Job Level : Middle Designation : Senior Business Development Manager at Colliers Engineering & Design
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Insights For Selling To Bruce

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bruce is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Bruce

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Bruce move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Bruce take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Bruce

Personality Compatibility


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