Bruna Lino

Questioner
DISC Type : c

Content Manager Brasil at Inner Circle

Brazil

Overview

Bruna is a creative and strategic Brand and Content Manager for Inner Circle in Brazil, with a background in Brand Strategy & Storytelling from Hyper Island. She has extensive experience developing campaigns and content strategies, particularly within the luxury fashion and jewelry markets. Colleagues describe her as having a sharp strategic vision, being proactive, and agile.

Outside of her professional life, Bruna is passionate about connecting people through shared interests. She initiated a project called "RUN IN LOVE, " a community designed to bring together individuals who share a love for running, fostering new friendships and connections among them.

She created "RUN IN LOVE" to connect people who share the same passion for running.

Personality Overview

Cautious & Analytical

Systematic

Not Easily Convinced

They prefer to fully evaluate every situation.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Brand Storytelling
Her education from Hyper Island focused on Brand Strategy & Storytelling, which she applies to her brand marketing and content creation roles.
Luxury Marketing
She has specific experience managing marketing projects and developing content strategies for the international luxury market, with a focus on jewelry and fashion.
Influencer Marketing
A former colleague referred to her as the "queen of casting and influence work, " highlighting her skill in developing and executing influencer campaigns.

Media Appearances

Bruna has no verified media appearances

Work History

4-2025
Content Manager Brasil at Inner Circle
3-2023 - 4-2025
Brand Marketing at Inner Circle
4-2021 - 3-2023
Creative Content Director I Project Manager at Smart Age Solutions
12-2019
Content Creative Director at As freelacer
5-2019 - 12-2020
Creative Director I Project Manager at Xoko e Newcut

Education

11-2023 - 11-2023
Brand Strategy & Storytelling from Hyper Island
2020 - 2020
Extension Course from UC Berkeley Extension

More Information

Social Presence :

Prographics :

Exp : 6 Location : Brazil Job Level : Middle Designation : Content Manager Brasil at Inner Circle
URL has been copied!

Insights For Selling To Bruna

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Tell them that you will come back if you don’t have a good answer for a question
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Avoid rushing them, be polite and patient
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bruna is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Bruna

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Bruna move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Bruna take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Bruna

Personality Compatibility


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