Byron Lichtenstein

Editor
DISC Type : SC

Chairman of the Board at Institute for Educational Advancement

New York, New York, United States

Overview

Byron has no verified overview

Personality Overview

Sometimes Friendly

Skeptic

Slow Buyer

The only way to convince them is by showing them examples and ample proof.  They tend to have clarity about their needs and constraints, and are unlikely to over-promise. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Topics They Care About

Byron has no verified topics they care about

Media Appearances

Byron has no verified media appearances

Work History

2-2017
Chairman of the Board at Institute for Educational Advancement
7-2015
Managing Director at Insight Partners
4-2013 - 9-2013
Strategy, Global Health Discovery & Translational Sciences at Bill & Melinda Gates Foundation
9-2011 - 7-2015
Consultant at Bain & Company
6-2009 - 8-2009
Front-End Innovation & Chemical Engineer at Procter & Gamble

Education

A.B. from Harvard University
Education details unavailable from Lick-Wilmerding High School

More Information

Social Presence :

Prographics :

Exp : 12 Location : New York, New York, United States Job Level : Mid-senior Designation : Chairman of the Board at Institute for Educational Advancement
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Insights For Selling To Byron

During A Call Or A Meeting

DO's

  • Use a presentation with information before getting into a live product walkthrough
  • Share whitepapers or case studies that showcase measurable results instead of just telling customer stories
  • When following up with them, expect slowness; use questions to engage them, preferably over email.

DONT's

  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Don’t overhype the product/pitch, keep it measured
  • Give it some time before you try to build rapport and a relationship, it doesn't come to them naturally

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Byron is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Byron

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Byron move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Byron take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Byron

Personality Compatibility


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