Byron Sorrells

Inspirer
DISC Type : id

Product at Microsoft AI

Brooklyn, New York, United States

Overview

Byron has no verified overview

Personality Overview

Fast Adopter

Charming & Persuasive

Generous

They measure a product on its merit but can be influenced by strong testimonials.  They don’t mind taking a stand if they believe in something. They usually prefer to drive the conversation.

Topics They Care About

Byron has no verified topics they care about

Media Appearances

Byron has no verified media appearances

Work History

3-2025
Product at Microsoft AI
10-2021 - 3-2025
Co-founder & CEO at Dispatch
10-2019 - 10-2021
Co-Founder, Head of Product at DeliverZero
10-2018 - 9-2019
COO at Say
10-2017 - 9-2019
Head of Product at Say

Education

2000 - 2003
Bachelor of Arts (B.A.) from The University of Texas at Austin

More Information

Social Presence :

Prographics :

Exp : 10 Location : Brooklyn, New York, United States Job Level : N/A Designation : Product at Microsoft AI
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Insights For Selling To Byron

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Clearly address the competitive aspects
  • Acknowledge their status and position during the conversation

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t be very informal even if they are being so themselves
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Byron is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Byron

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Byron move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Byron take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Byron

Personality Compatibility


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