César Anidez

Critic
DISC Type : C

Gerente Software Colombia at IBM

Bogota, D.C., Capital District, Colombia

Overview

César Anidez is a trilingual Software Manager at IBM with over 23 years of experience in sales and management. He has deep expertise in IBMs IaaS and PaaS cloud solutions, including cognitive computing with Watson. Colleagues describe him as a committed professional who excels at teamwork and client relations.

Beyond his corporate career, César shows a strong interest in emerging digital technologies. He holds certifications in Ethereum and Bitcoin, and follows the application of blockchain for real-world issues like sustainability, indicating a passion for cutting-edge developments in finance and technology.

He is a trilingual professional, fluent in Spanish, English, and Portuguese.

Personality Overview

Precise

Information Seeker

Critic

They don’t appreciate bells and whistles unless backed by data.  They are quite likely to negotiate on pricing or other key terms. They prefer to analyze logically and value objective facts over emotions.

Topics They Care About

Hybrid Cloud Solutions
He has extensive experience in both IaaS and PaaS, and has shared content about major hybrid cloud platforms like Telefonica's Cloud Garden 2. 0, powered by IBM.
Applied AI
His expertise includes cognitive computing with IBM Watson, and he follows its practical business applications, such as its use in the M&A due diligence process.
Blockchain & Crypto
Holds certifications in both Ethereum and Bitcoin, and has shown interest in the use of blockchain technology to promote sustainability.

Media Appearances

César has no verified media appearances

Work History

1-2025
Gerente Software Colombia at IBM
1-2019 - 5-2025
Softwre Client Leader at IBM
1-2017 - 12-2019
Cloud Business Developer Manager for Spanish South America (SSA) at IBM
7-2011 - 3-2013
SALES MANAGER at Ricoh Latin America Inc
11-2007 - 7-2011
General Manager at InfoPrint Solutions

Education

1990 - 1994
Licentiate degree from Nueva Esparta University
1985 - 1987
Industrial Electronics Technology/Technician from Technology University Institute

More Information

Social Presence :

Prographics :

Exp : 25 Location : Bogota, D.C., Capital District, Colombia Job Level : N/A Designation : Gerente Software Colombia at IBM
URL has been copied!

Insights For Selling To César

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Be ready for penetrating questions and critical examination of your pitch
  • Leverage facts and figures wherever possible; use percentages, numbers etc.

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t rush them till they have clearly gotten all the necessary information
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with César is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from César

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will César move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can César take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And César

Personality Compatibility


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