César Gutiérrez Tapiador

Questioner
DISC Type : c

Senior Engineering Manager | Head of Engineering Spain at Betterfly

Madrid, Community of Madrid, Spain

Overview

César is a Senior Engineering Manager with over 20 years of experience in software development and team leadership. He holds a Ph. D. from Universidad Politécnica de Madrid and focuses on implementing quality standards and cloud-native architectures. Colleagues describe him as a responsible, proactive, and efficient leader.

Beyond his technical expertise, César has a background in psychology, having studied it at UNED. He is passionate about fostering professional growth and actively participates in mentoring initiatives to help his team members advance their careers.

He has co-authored and published academic papers exploring the definition and implementation of "Smart Products. "

Personality Overview

Price-Sensitive

Cautious & Analytical

Systematic

They prefer to do thorough analysis of any situation.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Engineering Leadership
With 20+ years of experience, he leads engineering teams by focusing on autonomy, technical excellence, and aligning development with strategic business goals.
Software Quality
Defines and implements quality standards for software, promoting best practices like TDD, BDD, clean code, and hexagonal architectures in his teams.
Generative AI
Demonstrates a keen interest in emerging technologies by recently earning a certification in "Generative AI for Business Transformation" from ESADE.

Media Appearances

César has no verified media appearances

Work History

10-2025
Senior Engineering Manager | Head of Engineering Spain at Betterfly
8-2024 - 10-2025
Engineering Manager | Head of Engineering Spain at Betterfly
7-2023 - 7-2024
Engineering Manager at Eventbrite
8-2022 - 7-2023
Senior Software Engineering Manager at Cabify
4-2021 - 8-2022
Lead backend engineer at Cobee

Education

2019 - 10-2021
Doctor of Philosophy (Ph.D.) from Universidad Politécnica de Madrid
Psicología from Universidad Nacional de Educación a Distancia (UNED)

More Information

Social Presence :

Prographics :

Exp : 5 Location : Madrid, Community of Madrid, Spain Job Level : Mid-senior Designation : Senior Engineering Manager | Head of Engineering Spain at Betterfly
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Insights For Selling To César

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Share as much information as possible regarding your product

DONT's

  • Don’t try to be too friendly or informal with them
  • Don’t overhype the product/pitch, keep it measured
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with César is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from César

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will César move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can César take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And César

Personality Compatibility


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