Callander Turner

Galvanizer
DISC Type : Id

Business Strategy + Advisory at Unbound Rhythms

College Grove, Tennessee, United States

Overview

Callander Turner is a strategic advisor who helps founders navigate pivotal growth stages through her company, Unbound Rhythms. Leveraging a background in marketing and partnerships and a B. A. from William & Mary, she focuses on decision architecture and aligning vision with execution. Colleagues describe her as dedicated, creative, organized, and a clear thinker.

Based in Nashville, Tennessee, she is a lifestyle writer and lives with her husband and five dogs. She is focused on building more in-person community connections. In her free time, Callander enjoys hiking and being outdoors, especially watching her dogs run in an open field.

She has written a deeply personal article about the process of scheduling a beloved dogs euthanasia.

Personality Overview

Trusting

Pragmatic

Persuader

They are more likely to accept new and exciting technologies.  A combination of speed and relationship gets the best response from them. They are not against taking risks and can make tough decisions when required.


Topics They Care About

Founder Decision-Making
Her entire business, Unbound Rhythms, is built around providing 'Decision Architecture' and strategic clarity for founders to help them overcome being stuck.
Value-Based Selling
She recently posted advice to 'Never lead with a discount, ' emphasizing the importance of anchoring a sales conversation in the value and problems solved by the offer.
Strategic Growth
Her work focuses on helping businesses at 'pivotal growth edges' by connecting business goals with brand story, marketing, and operations.

Media Appearances

Callander has no verified media appearances

Work History

4-2014
Business Strategy + Advisory at Unbound Rhythms
7-2012 - 8-2013
Director, Technology Partnerships at ICF International
11-2005 - 7-2012
Vice President Marketing and Membership at Professional Services Council
11-2005 - 11-2010
Director, Membership at Professional Services Council
11-2004 - 11-2005
Proposal Writer/Manager at SRA International, Inc.

Education

8-1995 - 5-1999
B.A. from William & Mary

More Information

Social Presence :

Prographics :

Exp : 26 Location : College Grove, Tennessee, United States Job Level : N/A Designation : Business Strategy + Advisory at Unbound Rhythms
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Insights For Selling To Callander

During A Call Or A Meeting

DO's

  • Present testimonials from existing customers about their experience with your product
  • Talk about other customers and how they have derived value from your product
  • Appeal to their sense of self-worth and how they will impact their organization

DONT's

  • Don’t hesitate from asking questions, but take a friendly and warm approach
  • Don’t make promises that are hard to keep
  • Don’t be excessively objective, focus on building a story first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Callander is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Callander

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Callander move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Callander take some risk or not?

  • If necessary, they will be ready to take risks.

You And Callander

Personality Compatibility


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