Canena Adams,M.A.,BSW

Commander
DISC Type : D

Director of Marketing and Communications at Johnson University

Knoxville, Tennessee, United States

Overview

Canena has no verified overview

Personality Overview

Impact-Driven

Risk-Taker

Decisive

They are less concerned about the product and more about its potential impact.  They put a lot of effort into ensuring personal success. They prefer to move quickly, and expect the same from others.

Topics They Care About

Canena has no verified topics they care about

Media Appearances

Canena has no verified media appearances

Work History

7-2024
Director of Marketing and Communications at Johnson University
7-2019
Company Owner at BeYOU Branding and Consulting Services
8-2022
Internal Communications Coordinator at University of Tennessee, Knoxville
1-2021
Adjunct Professor at Lansing Community College
5-2014 - 8-2021
WOW (Women of Worth) Founder and CEO at Women of Worth, Inc.

Education

2015 - 2019
Master of Communication from Spring Arbor University
2010 - 2014
Bachelor's Degree from Spring Arbor University

More Information

Social Presence :

Prographics :

Exp : 11 Location : Knoxville, Tennessee, United States Job Level : Mid-senior Designation : Director of Marketing and Communications at Johnson University
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Insights For Selling To Canena

During A Call Or A Meeting

DO's

  • Objectively showcase the impact that your product creates
  • Hold your ground without indulging in one-upmanship
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.

DONT's

  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Do not spend too much time focusing on product tech or features

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Canena is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Canena

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Canena move?

  • If convinced, they can reach decisions quite fast.
  • Can Canena take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Canena

Personality Compatibility


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